What is Seo?
Increasing your website organic traffic through optimizing your website or webpage is a Seo.
Types of SEO.
1. White hat Seo
Followings the Google criteria and terms and rank your website in Google is a white hat Seo.
2. Gray hat Seo
Copying others contents and changing them little by little and making your website is a gray hat Seo.
3. Black hat Seo
Going against Google guidelines criteria and ranking your website is a black hat Seo.
Techniques of Seo.
1. On page Seo
Doing work on your website and particular pages and make this page rank on Google is a on page Seo.
2. Of page Seo
Working outside your website and making them rank is a of page Seo.
SEO PARAMETERS
1. Keyword in Meta Title
2. Keyword In Meta Description
3. Keyword in URL
4. Fevicon
5. Keyword in H1 Tag
6. Using keyword in first 100 word in page
7. length of the content must 400 to 600 word
8. load within 3 sec
9. Image optimization
10. Video Optimization
11. Internal links
12. External links Outbound
13. Sitemap
14. Robots.txt
15. Https
16. Mobile Optimized site ( Responsive web design RWD )
17. Google Search Console integration and Google Search Analytics
18. Social media profile connected
19. Social media share options
20. Duplicate Content
21. Content update/Freshness
22. Keyword Density
23. UI UX ( User Interface and User Experience )
24. 404 pages
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